WPP quits London office, buys US design firm
Advertising giant WPP is moving out of its central London headquarters after 30 years, signalling another move away from founder and CEO Martin Sorrell, who left the company back in April.
Usually for a FTSE100 company, the current HQ is a smaller mews building in Mayfair that houses legal and finance staff. The new dig will be at the ultra modern Sea Containers development on the South Bank of the Thames, which is already home to a WPP subsidiary.
It’s thought the move will temporary while the firm searches for a larger location to house all of its UK staff under one roof.
Meanwhile, WPP’s global communications agency Burson Cohn & Wolfe has acquired Maryland-based creative agency HZ for an undisclosed sum.
HZ offers a wide range of services, which include multichannel digital design and development, mobile activation, social media, brand and identity creation, content, film and video production, search marketing, data and analytics.
BCW said that the acquisition will expand its expertise in integrated communications across all industry sectors.