Digital Marketing Briefing provides news and analysis
from the worlds of marketing and print solutions
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ANALYTICS MONTH: Make the best data-driven solutions by choosing the best solutions
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Data-driven decision making is paramount. For senior digital marketing professionals, selecting the…

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Personalised promotions are ‘twice as likely’ to convert UK shoppers
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While discount codes top UK consumers preferred promotions, offers that are personalised…

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Marketing execs ‘unprepared for future of personalisation’
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97% of digital marketing executives report they feel unprepared for this foundational…

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Two-thirds of marketers experimenting with AI
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65% of marketers in the UK use AI within their experimentation approach,…

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SAVE THE DATE: eCommerce Forum – February 2025
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If you missed this week’s eCommerce Forum don’t worry! The next event…

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BRAND MONITORING MONTH: Keep your fingers on the pulse with customisable tools
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Most senior digital marketing professionals understand the importance of brand monitoring tools,…

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Gen Z and Alpha are redefining how UK brands see gaming
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By Glenn Gillis, CEO, Sea Monster Brands have a long history of…

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If you specialise in Website Analytics we want to hear from you!
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Each month on Digital Marketing Briefing we’re shining the spotlight on different…

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