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Stuart O'Brien

The Digital Marketing Solutions Summit has now gone virtual – Join us!

Taking place 16th July, the Summit will be held as a virtual event – bringing the industry’s leading buyers and suppliers together for business collaboration.

During such challenging and uncertain times, it is key to stay up-to-date with the all the latest industry news and source new solutions for every eventuality.

Your bespoke place is entirely free and includes benefits such as;

  • Flexibility – Your attendance is flexible, you can either attend for half a day or the full day.
  • Gaining industry insight – Enjoy a series of topical webinars led by industry thought leaders.
  • Prepare for every eventuality – We can build you a bespoke 1-2-1 itinerary of meetings with innovative and budget savings suppliers who match your requirements.
  • Save time – We will handle everything for you, saving you time and money by arranging all the meetings for you based on your requirements.

Click here to secure your free place

Register for these Vendorcom events for the Cards & Payments community

If you’re in payments or eCommerce and interested to not only keep abreast of new developments, but also influence and drive positive change and innovation in the way that merchants take payments from consumers, don’t miss this series of essential events from Vendorcom.

Vendorcom Europe is a multi-stakeholder business community that connects seekers, solvers and shapers in the European payments industry. It has helped shape the collaborative/competitive landscape in payments since launching in 2003 and has developed its reputation over the past 15 years by establishing itself as Europe’s definitive forum for keeping in touch with the what’s what and the who’s who in payments. It is the most trusted, independent forum for suppliers and users of payment systems in Europe.

Vendorcom does this through core activities such as Networking Events, Future of Payments Conferences, and Payments Forums.

All Vendorcom events are free for merchants to attend because the company saw in the roll-out of Chip & PIN over 10 years ago, the voice of the users of payment systems, particularly merchants and consumers, is vital to the development and rapid adoption of new payments initiatives. Having established Vendorcom initially as a forum for solutions providers, in the past eight years it has benefitted from the involvement and influence of merchants, from all market sectors, who have shaped the discussions and decisions made on a wide range of topics at both our Future of Payments Conferences and Payments Forums.

For many merchants, navigating the increasingly confusing range of ‘innovations’ that the payments industry promotes as self-evident ‘must-haves’ presents a huge challenge. Having access to a source of independent, authoritative, coherent information on the options you face and the opportunity to compare experiences with your peers will be invaluable as you seek to determine how payment systems can align with your business requirements.

Upcoming events include:-

eCommerce Payments Forum – 10th June (Online) – https://www.vendorcom.com/event.php?event_id=1254

Independent Merchant Payments Forum – 28th October – https://www.vendorcom.com/event.php?event_id=1276

eCommerce Payments Forum – 18th November  – https://www.vendorcom.com/event.php?event_id=1280

For more information, click here.

WEBINAR: 5 Steps On How To Retain & Drive Customer Loyalty

Understanding what your customers love most about your brand is the foundation to driving a successful loyalty program. Acquiring new customers can be time consuming and expensive. So once brands have worked hard to grow their loyal customer base, how do they then keep them that way – and why is it even more important during times like these?

Join Selligent on June 11 for a webinar in their Masterclass series, as Selligent’s Director of Marketing for Northern Europe, Sam Counterman, and Customer Success Manager Taylor Whiteley outline five steps brands and marketers can take to develop a successful customer loyalty program.

Topics include:

  • Brand Loyalty: Short- and Long-term Strategy
  • Moments of Impact: Understanding the Customer Journey
  • Universal Consumer Profile: Customer Data Segmentation
  • Utilising Mobile Push: Omnichannel Communication
  • When and how to add value when it matters most

Click here to sign up today!

Take the Digital Marketing Briefing Industry Lockdown Survey Today!

Here at Digital Marketing Briefing we’re looking for the best ways to keep you connected with the industry during these difficult times, so we’ve created a short survey to gauge your views on lockdown working practices and the kind of virtual events you might be interested in attending – it’s all completely anonymous and will take less than two minutes to complete.

To take part, simply start answering the questions below – if you can’t see the questions, just click here to display them in a new browser window.

Thank you in advance for taking part – your answers will help make our content and events even more relevant to your needs.

Create your own user feedback survey

Do you specialise in Brand Monitoring? We want to hear from you!

Each month on Digital Marketing Briefing we’re shining the spotlight on different parts of the print and marketing sectors – and in June we’ll be focussing on Brand Monitoring.

It’s all part of our ‘Recommended’ editorial feature, designed to help marketing industry professionals find the best products and services available today.

So, if you specialise in Brand Monitoring solutions and would like to be included as part of this exciting new shop window, we’d love to hear from you – for more info, contact James Howe on j.howe@forumevents.co.uk.

Here are the areas we’ll be covering, month by month:

Jun – Brand Monitoring
Jul – Web Analytics
Aug – Conversion Rate Optimisation
Sep – Digital Signage
Oct – Brochure Printing
Nov – Creative & Design
Dec – Online Strategy

Digital Marketing Solutions Summit: A unique virtual event

As our guest at the Digital Marketing Solutions Summit, you can enjoy an entirely free day of building business relationships that can benefit you and your company in a variety of ways – all from the comfort and safety of your home office.

We’ve been thinking of you as we navigate through these uncertain times, we are feeling it too. So we wanted to share a way to help keep business relationships going.

By attending the virtual Digital Marketing Solutions Summit you’ll still get the same benefits as the physical event, namely meeting 1-2-1 with industry suppliers matched to you and your upcoming projects via our interactive and real time video events platform.

You’ll also have maximum flexibility too, with options to attend for either a full or half day, plus full access to a series of educational webinars hosted by industry thought leaders.

The virtual Digital Marketing Solutions Summit will take place on July 16th – You can register here for your place today!

WEBINAR REWIND: Personalization – Get heard above the noise in a digital space

Last week Webeo hosted a webinar during which participants learned the secrets of enhanced digital strategy and innovative personalization software to ensure you keep your sales pipeline full – if you missed this essential session you can re-watch it again now.

In light of the current climate, business leaders globally are making significant changes to the day-to-day running of their organizations. The events industry is in hiatus, face to face meetings are not possible and your prospective customers are likely to be spending time in quieter offices with fewer colleagues around, or even working from home.

Webeo is passionate about personalization and knows that with the right strategy and tech, you’ll skyrocket your marketing measurables.  And, in turn, reap the rewards — whether that’s better engagement, increased conversions, higher retention-rate, or enhanced customer acquisition.

The webinar, ‘Personalization: Get heard above the digital noise’ was presented by Webeo’s Charlotte Everson, Social Influence and Rich Media Marketing Manager, Charlotte who shared actionable insights on the following 

  • Remote working: what does it mean for B2B organizations?
  • Cutting through the noise with relevant content
  • Why your B2B website is your most valuable asset
  • Your digital personalization strategy
  • How personalization can support your business in a remote working world

Watch again by clicking here

Learn from these great speakers at the Digital Marketing Solutions Summit

Alongside your bespoke 1-2-1 meetings and networking, the Digital Marketing Solution Summit will also allow you to enjoy access to a host of seminar sessions, to ensure you don’t miss out on the latest tips and challenges from leading industry experts.

Lunch and refreshments are also included with your pass to the Digital Marketing Solutions Summit – click here to RSVP.

Among the confirmed speakers and sessions are:-

“Grow like a badass unicorn – how to unleash your potential like a start-up”

Each of us has the potential to grow as fast and big as $1billion unicorn start-ups. All we need is personal development so that we can know and be our best possible selves… 

Presented by: Alice ter Haar, Personal Development Evangelist II Senior Manager, EU Marketing, Deliveroo II Alice ter Haar Consults

“AI: revitalising and automating email marketing”

Demonstrating how AI enhances the customer journey through email and how the data enables modern day marketer to make the right decision faster.

Presented by: Andy Letting, Head of Digital, GLH.

“The Connected Consumer”

Hear the results of a new global index report where 5,000 consumers from around the world talk about their behaviour and the tech trends that influence their brand interactions.

Presented by: Tim Stone, Global Head of Revenue Marketing, Selligent Marketing Cloud

“Putting the ‘So What?” in content marketing today”

Every successful online campaign has content at the heart of it, but why does it work for some and fail for the vast majority? Today we focus on creating relevant content in 2020

Presented by: Andrew Davis, Keynote Speaker & Trainer in Social Media & Content Marketing, Talk Dygital

This Summit will go ahead either as a live or virtual eventclick here to RSVP.

WEBINAR REWIND: Motivation Hacks for B2B Success While Working Remotely

If you missed last week’s Lead Forensics webinar about WFH motivation hacks, you can now watch the whole presentation again at your leisure.

In the fifteen minute session, you’ll discover:

  • The power of automation
  • Why communication matters
  • How to chose incentives that motivate everyone
  • How to align your teams from home
  • About your tech stack: CRM, website tracking and more
  • 5 quick-fire tips for boosting productivity, motivation and morale

Click here to watch the webinar in full

Every day, 98% of the businesses visiting your website leave without contacting your team. Wouldn’t it be great if you knew who they were, what pages they visited, and could gain access to contact details of key decision-makers from those visiting businesses.

Lead Forensics software helps more than 10,000 businesses across the globe to generate new business leads, convert existing sales pipeline and unconverted enquiries, win-back lapsed customers and support your existing customers like never before.

Its real-time alerts and in-depth analytics help unlock your website’s potential and keep you one step ahead of your competitors.

Click here for a free, no obligation trial.

SNP-Social

Do you specialise in Social Media Content & Strategy? We want to hear from you!

Each month on Digital Marketing Briefing we’re shining the spotlight on different parts of the print and marketing sectors – and in May we’ll be focussing on Social Media Content & Strategy.

It’s all part of our ‘Recommended’ editorial feature, designed to help marketing industry professionals find the best products and services available today.

So, if you specialise in Social Media Content & Strategy solutions and would like to be included as part of this exciting new shop window, we’d love to hear from you – for more info, contact James Howe on j.howe@forumevents.co.uk.

Here are the areas we’ll be covering, month by month:

May – Social Media
Jun – Brand Monitoring
Jul – Web Analytics
Aug – Conversion Rate Optimisation
Sep – Digital Signage
Oct – Brochure Printing
Nov – Creative & Design
Dec – Online Strategy