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2nd Row

Register for your free spot at EPIC 2020 – Returning speakers, different landscape

Over the course of two mornings, previous EPIC keynotes and speakers including; Peter Docker (Co-author, “Find your Why”), Mark Wright (Founder and Director, Climb Online, Winner 2014 BBC’s The Apprentice), Mark Davies (Whistl) and Scott Logie (REaD Group) will share their thoughts, research and lived experience in a 2020 marketing update – reviewing what worked when they spoke for EPIC last year, what still works now, what doesn’t and where efforts should be focussed now. 

The event will be broadcast live over two mornings

There will be additional video content, tips and advice, from Rory Sutherland (Ogilvy Group), Dee Blick (The Marketing Gym) and other EPIC supporters and speakers, including Olga Munroe (Retail Institute). You can watch the whole live event or keep your eye on the schedule and pick and choose when to join in.

Day 1 – 2nd December 2020 – 10:00am to 1:00pm

Takes a good look at marketing behaviour as we settle into a new normal and as people everywhere learn to live with the reality of COVID-19, including:

How should marketers respond to the five themes identified by McKinsey?

McKinsey reports that although the pandemic’s impact has varied on economies across regions, five themes have become evident among consumers across the globe:

1.         Shift to value and essentials

2.         Flight to digital and omnichannel

3.         Shock to loyalty

4.         Health and “caring” economy

5.         Homebody economy

Day 2 – 3rd December 10:00am to 1:00pm

EPIC will show marketers how they can address the evolving needs of customers, clients, and citizens by adapting, innovating and reinventing. Delegates will be introduced to the systems, processes, and technology that can make a massive difference to the way they work.

The take-away

Delegates will come away with:

1.         An updated idea as to what products and services will come to the fore to support integrated marketing post Covid-19.

2.         An understanding of what no longer works in marketing and why.

3.         How to create and deliver value in these ever-changing circumstances.

4.         An understanding of what now works that didn’t before, why it does, and importantly, how to implement it in their own campaigns.

Book now! www.epicthinking.net

2nd & 3rd December – 10:00am to 1:00pm

Do you specialise in Online Strategy? We want to hear from you!

Each month on Digital Marketing Briefing we’re shining the spotlight on different parts of the print and marketing sectors – and in December we’ll be focussing on Online Strategy services.

It’s all part of our ‘Recommended’ editorial feature, designed to help marketing industry professionals find the best products and services available today.

So, if you specialise in Online Strategy solutions and would like to be included as part of this exciting new shop window, we’d love to hear from you – for more info, contact James Howe on j.howe@forumevents.co.uk.

Here are the areas we’ll be covering, month by month:

Dec – Online Strategy
Jan – Content Management
Feb – Lead Generation & Tracking
Mar – Email Marketing
Apr – Digital Printing
May – Social Media
Jun – Brand Monitoring
Jul -Web Analytics
Aug -Conversion Rate Optimisation
Sep -Digital Signage
Oct -Brochure Printing
Nov – Creative & Design
Dec – Online Strategy

Do you provide Brand Monitoring services? We want to hear from you!

Each month on Digital Marketing Briefing we’ll be shining the spotlight on different parts of the print and marketing sectors – and in July we’ll be focussing on Brand Monitoring solutions.

It’s all part of our ‘Recommended’ editorial feature, designed to help marketing industry professionals find the best products and services available today.

So, if you specialise in Brand Monitoring and would like to be included as part of this exciting new shop window, we’d love to hear from you – for more info, contact Lisa Carter on lisa.carter@mimrammedia.com.

Here are the areas we’ll be covering, month by month:

July – Brand Monitoring

August – Web Analytics

September – Conversion Rate Optimisation

October – Lead Generation & Tracking

November – Brochure Printing

December – Creative & Design

For more information on any of the above topics, contact Lisa Carter on lisa.carter@mimrammedia.com.