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Jimmy Chop

Burberry tops Instagram Brit list

Fashion, cars and luxury brands dominate the chart of the most popular Instagram feeds in the UK with Iconsquare’s second annual ranking once againe putting Burberry in pole position.

In terms of media brans, the BBC News, with 2.5m followers, was the most popular British media brand on Instagram, followed by Vogue and Top Gear close with 2.3m followers each.

However, all the brands in the UK listing are dwarved by international brands such as Nike, Victoria’s Secret and Chanel.

The top UK Instagram favourite brands, as over end November, are:-

Burbery – 10,400,000 followers

Topshop – 9,200,000 followers

Jimmy Choo – 7,300,000 followers

ASOS – 6,600,000 followers

Jaguar – 5,500,000 followers

Alexander McQueen – 5,300,000 followers

Aston Martin – 4,700,000 followers

Bentley – 4600,000 followers

Stella McCartney – 4,500,000 followers

Rolls-Royce – 4,200,000 followers

“A strong social media presence is an essential component of any successful marketing strategy, “ said Iconsquare CEO Romain Ouzeau.

“The top ten most popular British brands on Instagram have all been able to successfully promote aspirational lifestyles to a wide audience of people and will reap rewards this holiday season.