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  • Digital marketing 2022 buying trends revealed

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    Lead Generation, Pay Per Click and Google Ads top the list of services the UK’s leading marketing professionals are sourcing in 2022.

    The data has been revealed by the Digital Marketing Solutions Summit, based on delegate requirements for the upcoming event.

    Delegates registering to attend were asked which areas they needed to invest in during 2022 and beyond.

    Half are looking to invest in Lead Generation, followed by Pay Per Click at 43% and Google Ads (40%).

    % of delegates at the Digital Marketing Solutions Summit sourcing certain products & solutions (Top 10):

    Lead Generation & Tracking 50% Pay Per Click 43.3% Google Ads 40% Online Strategy 40% Social Media 40% Multi-channel Engagement 36.7% Online Advertising 36% Integrated Marketing 33% Search Engine Optimisation 33% Email Marketing 30%

    To find out more about the Digital Marketing Solutions Summit, visit https://digitalmarketingsolutionssummit.co.uk.

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    Stuart O'Brien

    All stories by: Stuart O'Brien